Development and Delivery of a Communications Strategy for the Forest & Climate Leader’s Partnership (FCLP) Secretariat
UNOPS
Development and Delivery of a Communications Strategy for the Forest & Climate Leader’s Partnership (FCLP) Secretariat
Request for quotation
Reference:
RFQ/2025/56943
Beneficiary countries or territories:
United States of America
Registration level:
Basic
Published on:
07-Apr-2025
Deadline on:
22-Apr-2025 16:00 0.00
Description
Tender description: Development and Delivery of a Communications Strategy for the Forest & Climate Leader’s Partnership (FCLP) Secretariat
The Forest & Climate Leaders’ Partnership (FCLP) was launched by world leaders at COP27 and aims to accelerate global progress to halt and reverse forest loss and land degradation by 2030 while delivering sustainable development and promoting an inclusive rural transformation, through a voluntary and focused partnership of countries that are making a strong contribution to this agenda through national action and international collaboration. The importance of the target in the Glasgow Leaders Declaration on Forests and Land Use of halting and reversing forest loss by 2030 has now been emphasized by the Conference of the Parties serving as the meeting of the Parties to the Paris Agreement in the outcome of the first global stocktake under the Paris Agreement.
To achieve its mission the FCLP members intend to:
The FCLP is supported by the Secretariat, which is managed and operates under the oversight of the Secretariat Board.
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IMPORTANT NOTE: Interested vendors must respond to this tender using the UNOPS eSourcing system, via the UNGM portal. In order to access the full UNOPS tender details, request clarifications on the tender, and submit a vendor response to a tender using the system, vendors need to be registered as a UNOPS vendor at the UNGM portal and be logged into UNGM. For guidance on how to register on UNGM and submit responses to UNOPS tenders in the UNOPS eSourcing system, please refer to the user guide and other resources available at: https://esourcing.unops.org/#/Help/Guides
The Forest & Climate Leaders’ Partnership (FCLP) was launched by world leaders at COP27 and aims to accelerate global progress to halt and reverse forest loss and land degradation by 2030 while delivering sustainable development and promoting an inclusive rural transformation, through a voluntary and focused partnership of countries that are making a strong contribution to this agenda through national action and international collaboration. The importance of the target in the Glasgow Leaders Declaration on Forests and Land Use of halting and reversing forest loss by 2030 has now been emphasized by the Conference of the Parties serving as the meeting of the Parties to the Paris Agreement in the outcome of the first global stocktake under the Paris Agreement.
To achieve its mission the FCLP members intend to:
- Maintain high-level political attention on forests and climate;
- Provide their combined political support to accelerate and scale implementation of a prioritised number of Policy Action Areas;
- Support implementation of the participating countries' self-determined national goals and encourage all countries to be even more ambitious over time; and
- Demonstrate impact and be answerable for commitments made.
The FCLP is supported by the Secretariat, which is managed and operates under the oversight of the Secretariat Board.
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IMPORTANT NOTE: Interested vendors must respond to this tender using the UNOPS eSourcing system, via the UNGM portal. In order to access the full UNOPS tender details, request clarifications on the tender, and submit a vendor response to a tender using the system, vendors need to be registered as a UNOPS vendor at the UNGM portal and be logged into UNGM. For guidance on how to register on UNGM and submit responses to UNOPS tenders in the UNOPS eSourcing system, please refer to the user guide and other resources available at: https://esourcing.unops.org/#/Help/Guides
This tender has been posted through the UNOPS eSourcing system. / Cet avis a été publié au moyen du système eSourcing de l'UNOPS. / Esta licitación ha sido publicada usando el sistema eSourcing de UNOPS. Vendor Guide / Guide pour Fournisseurs / Guíra para Proveedores: https://esourcing.unops.org/#/Help/Guides
First name:
N/A
Surname:
N/A
This procurement opportunity integrates considerations for at least one sustainability indicator. However, it does not meet the requirements to be considered sustainable.
Gender issues
Social
The tender contains sustainability considerations addressing gender equality and women's empowerment.
Examples:
Gender mainstreaming, targeted employment of women, promotion of women-owned businesses.
Promoting sustainability throughout the supply chain
Economic
The tender contains sustainability considerations promoting sustainability through the entire supply chain.
Examples:
Sustainability requirements for tier 2 suppliers, identification and approval of subcontractors.
| Link | Description | |
|---|---|---|
| https://esourcing.unops.org/#/Help/Guides | UNOPS eSourcing – Vendor guide and other system resources / Guide pour fournisseurs et autres ressources sur le système / Guía para proveedores y otros recursos sobre el sistema |
80172001
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Internal communication service
80172002
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Project based communications service
80172003
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Public affairs service
New clarification added: What are your priority announcements for the year ahead - between UNGA and COP30? Can you tell us about any milestones or announcements we could build on? And what if anything you already know about for UNGA and COP?Answer: Broadly the FCLP has 6 Action Areas as listed on our website. To give a specific example, members are working on developing an Intergovernmental Commitment on Land Tenure across tropical forest country members. To do this, a political engagement and communications strategy will be essential to increase awareness of the work, to direct support towards countries undertaking that work, and support a leader level launch at COP30. We are always highly active with public facing events at both UNGA and COP.
Edited on:
21-Apr-2025 17:16
Edited by:
webservice@unops.org
New clarification added: Is the budget limited by the 'small services' contract threshold? (i.e. the contract vehicle used for simple services valued below USD 50,000)Is there likehood of a deadline extension?How many references should be included?Are there any specific technical requirements or standards that need to be met for the development of the communications strategy?Can you clarify what media handling products are expected?Are there any established Key Performance Indicators to establish the effectiveness of the communications strategy?Can you clarify which workstreams the FCLP members lead? What time zone is work expected to be performed on this project?Answer, Please note that UNOPS is not permitted to share the project's budget at this stage.NoIf reference is refering to the expereince, please note that you should provide references for a minimum of 3 years’ experience in the communications field. NoSpecifically press release templates, Q and A templates, Media Packs, Explainer templates.Developing those will be part of the exercise of developing that work. Please see the website and all 6 Action Areas. We work across time zones so can be flexible, preferably either Europe, Africa, North or South America.
Edited on:
17-Apr-2025 23:29
Edited by:
webservice@unops.org
New clarification added: Hello, Please could you provide clarifications on the below: - do you require brand guidelines?- what elements do you require apart from a static logo? (often there are several logo options eg. B&W, logo only and/or with text, animated logo for videos).Answer: - We do require brand guidelines. - This is primarily a static logo but also will be colour palette, typography and tone of voice/terminology.
Edited on:
17-Apr-2025 23:28
Edited by:
webservice@unops.org
New clarification added: Hello, Please could you please clarify if there is a specific type of software you use to send newsletters? And in what format are newsletter templates/ any templates to be delivered? Answer:Currently, we use Go Daddy to send newsletter and an email template.
Edited on:
17-Apr-2025 23:26
Edited by:
webservice@unops.org
New clarification added: Hello, Please see another clarification request below: Please could you inform us how many days you would like contractors to attend NY Climate Week and COP30 events (e.g., should we budget for full event attendance, or a few specific days for each event?) This will inform the financial proposal. Answer:Approximately 5 days in New York and 10 days at COP30.
Edited on:
16-Apr-2025 17:40
Edited by:
webservice@unops.org
New clarification added: Hello, I hope this message finds you well. Thank you for your invitation to submit a proposal, and for the clarifications already provided. We require a few more clarifications to provide the most accurate proposal to you. Please see them in the following bullet points: Regarding scope of work 5.1, could you let us know in what format you would like the internal templates to be delivered? Regarding scope of work 5.3, which of the 3 outputs is to include the development of 'external facing templates'?Regarding scope of work 5.3, what specific content would be included in the output 'development of media handling products and guidance', and would it be appropriate to deliver this output as a pdf document? Regarding scope of work 5.5, what specific tasks are to be carried out by the on-the-ground contractor team members to support event media outreach and engagement? (e.g. are we to capture event content of FCLP's presence and distribute live, or post-event? Provide crisis comms advice?)Regarding scope of work 5.5, can you estimate how many contractor team members would be required to attend the events to provide sufficient media outreach engagement and support to FCLP? And could you outline the roles you desire to attend in-person to provide this support? e.g. strategic communications specialist, videographer, social media expert, photographerRegarding financial proposals, are we to include costs associated with contractor attendance to NYCW and COP30 in our financial proposals? (e.g. travel costs, associated expenses)Answer:These might be Word, PDF or Canva style products that are editableOutput 3: media handling products and guidance YesMainly, organising media on the ground, amending press releases at late notice, crisis comms support, running press releases, sourcing interviews etc. 1 should be enough - strategic comms/media skill setYes, please detail costs associated with contract attendance to events
Edited on:
16-Apr-2025 17:39
Edited by:
webservice@unops.org
New clarification added: How would you define what success looks like?Answer:(1) A refreshed way of communicating with members that enables greater participation and understanding of ongoing work (2) Updated branding which informs a new website (3) Well considered communications pathways for each of the FCLPs key COP outcomes which allow for members to increase the pool of governments participating, and to ensure that the work being done is heard and influences wider stakeholders.
Edited on:
16-Apr-2025 17:36
Edited by:
webservice@unops.org
New clarification added: What capacity do you have internally and how much would you like your agency to provide and do in terms of support, and what capabilities do you have internally?Answer:We have one in house comms lead who will be managing this contract and coordinating across staff internally to provide the agency with the support they need to be effective. This person will also implement the internal comms strategy and manage social media.
Edited on:
16-Apr-2025 17:35
Edited by:
webservice@unops.org
New clarification added: You provide percentages allocated for budget areas, should we stick rigidly to try to fit that, or if we believe you need to spend more time and budget in certain areas than others, would you be open to us allocating the percentages of what we think is needed, based on our experience?Answer:Yes, we are open to your proposals. However, please note that our budget is limited to the availability of funds.
Edited on:
16-Apr-2025 17:34
Edited by:
webservice@unops.org
New clarification added: What stories or examples do you have on impact and deliverables on forests among member countries that we could use as milestones or case studies?Answer:There is collateral on our website under latest releases that you can read. Perhaps focus on the carbon markets press release from COP29 as an example of the type of activities.
Edited on:
16-Apr-2025 17:30
Edited by:
webservice@unops.org
New clarification added: The RFP cites ‘placement of key messages on FCLP’ - are you looking for an ongoing press office and social media management?Answer:We do not need ongoing social media management but we will need support in developing key messages and placing those around key events and with key audiences.
Edited on:
16-Apr-2025 17:29
Edited by:
webservice@unops.org
New clarification added: The emphasis seems to be on media. Can you confirm if this contract includes the production of creative content and whether you want us to include digital and social media content and activation? What proportion of time and budget would you like to see on each?Answer:It will include some limited production of creative and digital content but the proportion of the budget should be low.
Edited on:
16-Apr-2025 17:27
Edited by:
webservice@unops.org
New clarification added: The brief requests ‘a set of external facing templates’ for use with audiences including the media – can you share a list of what you’re looking for?Answer:Specifically press release templates, Q and A templates, Media Packs, Explainer templates.
Edited on:
16-Apr-2025 17:26
Edited by:
webservice@unops.org
New clarification added: You talk about member engagement and this can be quite time consuming. How do you communicate currently with members, and what is working and what is not, and how much time and budget do you want to spend on an external agency supporting either with advice or with actual implementation?Answer:We are seeking advice from communications specialists on how to package up information in the most effective way to communicate effectively with all 34 members. The agency will not be responsible for implementing this framework but they will support in developing a framework including developing relevant templates and reviewing use of terminology.
Edited on:
16-Apr-2025 17:24
Edited by:
webservice@unops.org
New clarification added: What are your strategic priority areas for the year - are these correct here? Can you share more information about each priority policy action area - such as challenges, focus for FCLP, what success looks like?Answer:Broadly the FCLP has 6 Action Areas as listed on our website. To give a specific example, members are working on developing an Intergovernmental Commitment on Land Tenure across tropical forest country members. To do this, a political engagement and communications strategy will be essential to increase awareness of the work, to direct support towards countries undertaking that work, and support a leader level launch at COP30.
Edited on:
16-Apr-2025 16:01
Edited by:
webservice@unops.org
New clarification added: The external communications framework is not in the deliverable and invoice list in the RFP document. Can you confirm where this budget needs to be included? We are assuming in the Strategic Narrative section but please advise.Answer,Please complete Form B in both Excel and Word versions. Include any relevant details on budget information as needed any where you see it fits.
Edited on:
14-Apr-2025 19:07
Edited by:
webservice@unops.org
New clarification added: What is the budget parameter for the RFP?Answer,Please note that UNOPS is not permitted to share the project's budget at this stage.
Edited on:
14-Apr-2025 18:57
Edited by:
webservice@unops.org
New clarification added: Hello, could you please advise on the following:- Do you have a budget in mind for this programme, if so, can you please share?- Are you looking for suppliers to share full proposals of the strategy, approach etc as seperate documents, or just a price quotation and the details outlined in the bidder form? Answer,2.1- We are not allowed to share the budget that project has at this stage. 2.2- Full proposals of how suppliers would develop a strategy and deliver the work (noting that you will not be able to reference specific content given the information available in the brief).
Edited on:
11-Apr-2025 18:34
Edited by:
webservice@unops.org
New clarification added: Thak you for the opportunity to submit clarifications. Here are a few questions that we had:What is meant by development of “templates” and who will use these templates?What is meant by “enhanced use of the website”?Can you elaborate on what is meant by “placement of key messages” (output 5 in list of deliverables)?Can you confirm that you are looking for a new brand for FCLP, which will be used across all communications (not just the website)?Can you clarify whether the contractor will also help revamp the website to ensure it applies the new brand + features the new and regular content, or if you have a separate web team that will do that and the role of the contractor will only be to make recommendations and supply content?Can you give an idea of the type and number of products that you are hoping the contractor will develop on the priority policy issues. Are these policy papers, explainers, infographics? Do you expect some to be videos?Does FCLP expect the contractor to be present at the events themselves in NYC and Belém to support the team?Can you elaborate on what is meant by “last mile” support?Answers,1.1 - In this context, we are looking for an agency to advise and support in the creation of communications templates that can be operationalised by the team. For example, this could be a template for a regular newsletter or for regular emails etc. 1.2 - We are aware that we do not maximise the utility of our website. For example, we have a members log-in area that could be a very useful tool to communicate information with members but we need support in identifying how to use this strategically ideally working with an agency that has undertaken this task previously 1.3 - By placement of key messages, FCLP members are developing actions and policy actions collectively and a key piece of work for the comms agency will be working with the FCLP to work with media/press strategically to place those messages with the most impactful audiences.1.4 - Yes1.5 - We will have a separate team develop the new website which will be informed by the visual identity work undertaken by this supplier. So this supplier will provide content and support recommendations as you have said.1.6 - This will mainly be position paper, explainers and press release. There might be demand for a limited number of videos but we do not expect videos to be the primary focus. 1.7 - We would expect the supplier to have a presence on the ground to support with media outreach and engagement. 1.8 - By last mile support, we mean the final stages of taking the work that has been put together by FCLP members and placing it in the right spaces.
Edited on:
11-Apr-2025 18:33
Edited by:
webservice@unops.org