LRPS-2018-9143906 FOR DIGITAL SERVICES

Dear potential bidders,

Attached to the updated documentation that relates to this solicitation process, you will be able to find a list of questions and answers received.

LOCAL REQUEST FOR PROPOSAL FOR LTA-SERVICES (RFPS)

LRFPS-2018-9143906                                                                                           

UNITED NATIONS CHILDREN'S FUND (UNICEF)

IMPORTANT - ESSENTIAL INFORMATION

The reference LRFPS-2018-9143906 must be shown in ALL e-mail subject.

The Request for Proposal for Services form must be used when replying to this invitation.

You are welcome to enclose your own specifications, if necessary.

Proposals must be received by latest 11:59 PM (Panama time) on 12 November 2018.  Proposal received after the stipulated date and time will be invalidated.

Proposals must be sent to above e-mail address ONLY to the following email address:

lacrobids@unicef.org 

Proposals sent to other addresses or sent by other means will be invalidated, even if received before the stipulated deadline.

Due to the high volume of communications, UNICEF will not issue confirmation as to receipt of your proposals.

It is important that you read all the provisions of the Request for Proposal for Services to ensure that you understand and comply with the UNICEF's requirements. Note that failure to submit compliant proposals may result in invalidation of your proposal.

The planned schedule of the RFPS process is as follows: (by 11:59 PM Panama time)

·         Deadline for submission of questions or request for clarification: 05 November  2018

·         Consolidated Q & A posted in UNGM: 06 November 2018

·         Closing date/deadline for submission of full and final proposal: 12 November 2018

·         Estimated Evaluation Period/Review of Proposals: 13 November – 19 November 2018

·         Estimated Award Notice sent and posted in UNGM: 22 November 2018

PART I – PURPOSE OF THIS REQUEST FOR PROPOSALS FOR SERVICES

1. Background

1.1       UNICEF promotes the rights and wellbeing of every child, in everything we do. Together with our partners, we work in 190 countries and territories to translate that commitment into practical action, focusing special effort on reaching the most vulnerable and excluded children, to the benefit of all children, everywhere.  

2.  Solicitation; Long Term Arrangement

2.1 The purpose of this Request for Proposals for Services (“RFPS”) is to invite proposals for:

DIGITAL SERVICES:

1) Digital Media Planning and Buying

2) Digital Media Creative production

3) Analytics and Conversion Rate Optimization (CRO)

4) Leads generation and nurturing  

[as fully detailed in the Terms of Reference/Statement of Work attached at Annex B]

2.2 UNICEF wishes to enter into (a) non-exclusive Long-Term Arrangement(s) for Services (LTA-S) for the procurement of the services detailed in the RFPS and required from time to time during the term of the LTA-S.  It will be a provision of such LTA-S(s), that UNICEF will not be committed to purchase any minimum quantity of these services.  UNICEF shall not be liable for any cost if no purchases are made under any resulting LTA-S.

2.3 Purchases will be made against contracts to be issued by UNICEF in accordance with the terms and conditions of any resulting LTA-S(s).  Actual quantities to be purchased will vary from contract to contract.

2.4 This RFPS document is comprised of the following:

·         LRPS-2018-9143906 Document

·         The UNICEF General Terms and Conditions of Contract (Services) which are attached as Annex A to this document

·         The full Terms of Reference/Statement of Work attached at Annex B

·         Annex 1 Evaluation Matrix Digital Services

·         Annex 2 Bidder’s experience template

·         Annex 3 Schedule of prices final

·         Annex 4 Performance projection template Digital Service

·         Annex 5 MDM Registration Template for Institutional Vendors

2.5       This RFPS is an invitation to treat and shall not be construed as an offer capable of being accepted or as creating any contractual, other legal or restitutionary rights.  No binding contract, including a process contract or other understanding or arrangement, will exist between the Proposer and UNICEF and nothing in or about this RFPS shall give rise to any liability on the part of UNICEF unless and until an LTA-S and linked contract is signed by UNICEF and the successful Proposer.

3.         Term

3.1       The proposed LTA-S shall be valid for an initial period of 24 months, with a possible renewal for an additional period of 12 months.