OCSEA Digital Campaign (Support the implementation of digital & community campaign to educate young people, parents, and communities on prevention of online child sexual exploitation and abuse (OCSEA)

Scope of Work

Under the general supervision and guidance of the UNICEF Indonesia, the recruited agency is required to prepare:

1. Digital Campaign Preparation & Implementation

• Refine campaign strategy based on the existing brief and UNICEF’s style and brand guideline
• Develop varieties of communication assets to support P-OCSEA, which may include:
  • Video series on P-OCSEA aimed at parents, teachers, students and other youth.
  • Comics or other entertainment education materials on P-OCSEA
  • Key visuals/style for P-OCSEA campaign
• Develop strategic and sustainable plan, budget, and relevant logistics needed for the content activation and challenge for a one-month period 
• Prepare checklist with responsible persons for required materials and actions to be taken
• Conduct social media challenge as planned

1. Workshop(s) implementation

Prepare and implement workshops for young people on P-OCSEA, using the modalities deemed suitable according to need and situations. The agency is expected to be able to conduct two types of workshops:

1. Online workshop:

• Determine the most appropriate platform for a digital event with young people (optimizing workshop virtual “room” spaces and setting up software/platform/space to maximize interaction with young people)

Provide technical and digital support for the virtual workshop (breakout rooms, livestream, recording, Prepare e-posters, twinborn frame, announcement, and other relevant assets for event promotion in social media)

• Liaise and confirm attendance of:
  • participants from list provided by UNICEF Indonesia
  • speakers, facilitators, co-facilitators assigned by UNICEF
  • sign language interpreter/subtitle writer as needed
  • young journalists to join the conference
• Arrange and execute needed procurements, such as provision of note taker, sign language interpreter, and other things as required as per UNICEF regulations
• Prepare and distribute e-certificates for speakers, facilitators, co-facilitators, and participants
• Prepare payment for facilitators, co-facilitators, sign language interpreters/subtitle writers
• Documenting activities through photography, video, and human-interest stories
• Compile submissions of project proposal
• Prepare and disburse seed-funding selected projects

1. Offline workshop:

• Prepare the venue, stage, banner, decoration, seating, event catering are ready for the workshop
• Arrange travel subsidies for selected participants and speakers at the offline workshop
• Develop report of the events:
  • Create link to the repository of all documents produced for the event in user-friendly format (google-drive, etc.)
  • Documenting activities through photography, video, and human-interest stories
  • Provide a report on the organization of the workshop.